Kantha, one of the oldest forms of embroidery from India and a craft practiced today by millions of South Asian women, originated from the most humble of beginnings. Born in the rural villages of Bengal.
Kantha" refers to both the style of running stitch, as well as the finished cloth.

Phulkari (Punjabi: ਫੁਲਕਾਰੀ) refers to the folk embroidery of the Punjab. Although Phulkari means floral work, the designs include not only flowers but also cover motifs and geometrical shapes. The main characteristics of Phulkari embroidery are use of darn stitch on the wrong side of coarse cotton cloth with coloured silken thread. Punjabi women create innumerable alluring and interesting designs and patterns by their skilful manipulation of the darn stitch.

The word ‘bandhani’, also known as ‘bandhej’, is derived from the Sanskrit word bandh, to tie, a craft practised in Gujarat and Rajasthan. It is a resist dyeing process where the fabric is pinched and tied with thread before it is dyed to create a pattern made up of small dots.

Ajrak printing is wooden hand block printing that involves exquisite designs etched in the wooden block, the difference suggested in the name from the extensive use of the pre-dominant color Ajrak, from the Arabic word Azrak, meaning ‘indigo’ or ‘blue’.

Ajrak craft products are made with natural dyes. The entire production of the products include both vegetable dyes and mineral dyes.